Atlanta, GA (September 14, 2015) – MSouth Equity Partners, an Atlanta-based private equity firm, announced the closing of its newest investment. In partnership with management, MSouth completed the acquisition of Safemark, Inc.

The Company, headquartered in Orlando, FL, is a leading provider of technology-enabled secure storage, mobility and guest amenity solutions. Safemark operates three distinct brands (Safemark, Best Lockers and ScooterBug) whose products enable the Company to reach a broad set of end markets, including water parks, theme / amusement parks, resorts, hotels, zoos, and casinos, among others. By leveraging its unique market position, product offering and excellent customer service, the Company has established itself as an essential supplier in each of its core markets.

Bart McLean, an MSouth Partner, said, “We are very excited about our investment in Safemark. The Company’s attractive business model, which generates significant recurring revenue, coupled with its dominant market position provide for an excellent investment platform. In addition, the management team has done an outstanding job of expanding Safemark’s geographic reach and product depth both organically and through acquisition. We look forward to partnering with this superb team and helping them capitalize on all of the attractive business opportunities they have developed.”

MSouth Equity Partners is a private equity investment firm that provides equity capital and expertise to support management teams in acquisitions and recapitalizations of lower middle market companies typically valued between $25 and $150 million. Based in Atlanta, Georgia, MSouth invests primarily in the South with a consistent focus on management buyouts of companies in sectors where the firm has significant investment, management and transactional experience. MSouth invests with the objective of increasing operating cash flow through growth initiatives and active ownership. A key element of MSouth's investment strategy is partnering with proven management teams to create value. With $1.3 billion under management across three funds, MSouth is a successor to Cravey, Green & Wahlen, Inc., which was founded in 1984.