Atlanta, GA (September 2, 2011) – MSouth Equity Partners, an Atlanta-based private equity firm, announced the closing of its newest investment. In partnership with management, MSouth completed the recapitalization of PetroLiance, LLC.

Founded in 2006 through the merger of four companies, PetroLiance is a leading value-added, specialty distributor of industrial, commercial and passenger vehicle lubricants, fuel and ancillary products and services. Based in Raleigh, NC, the company serves a diverse set of over 6,850 customers across a variety of end market segments. PetroLiance’s solutions reduce customer downtime, deliver substantial cost savings and increase component and product life.

Bart McLean, an MSouth Partner, said, “We are very excited with our investment in PetroLiance, the most recent of our numerous investments in distribution companies. The company is uniquely positioned in its market to continue its impressive growth trajectory. We feel PetroLiance’s level of execution and value-added product and service offerings are second to none. We look forward to working with this outstanding management team.”

MSouth Equity Partners is a private equity investment firm that provides equity capital and expertise to support management teams in acquisitions and recapitalizations of lower middle market companies typically valued $25 – $125 million. Based in Atlanta, Georgia, MSouth invests primarily in the South with a consistent focus on management buyouts of business services, distribution and specialty manufacturing companies. MSouth is a successor to Cravey, Green & Wahlen, Inc. which was founded in 1984.