October 22, 2013

MSouth Closes the Acquisition of Signal Outdoor Advertising, LLC

Atlanta, GA (October 22, 2013) - MSouth Equity Partners, an Atlanta-based private equity firm, announced the closing of its newest investment. In partnership with management, MSouth completed the acquisition of Signal Outdoor Advertising, LLC.

Signal Outdoor Advertising, LLC, based in Orlando, FL, is a leading out-of-home (“OOH”) media company focused on developing municipal transit and comprehensive street furniture programs in suburban tier one markets. Signal currently operates transit advertising franchises in over 100 communities in New York, New Jersey, Connecticut, Florida, Georgia, Massachusetts and the suburban Washington, D.C. area. Signal’s advertising offerings primarily exist on bus shelters, bus wraps and passenger benches. Currently, Signal has over 7,500 advertising faces with a mix of local and national advertising customers. Signal was established in 1998 and currently operates eight regional offices throughout the Eastern U.S.

Barry Boniface, an MSouth Equity Partner said, "We are very excited about our acquisition of Signal Outdoor and look forward to working with this highly experienced management team to expand and grow this business. We believe Signal Outdoor delivers a solid value proposition to its advertisers and municipality partners, and with some additional investment and innovation it has outsized growth potential.”

MSouth Equity Partners is a private equity investment firm that provides equity capital and expertise to support management teams in acquisitions and recapitalizations of lower middle market companies typically valued $25 – $125 million. Based in Atlanta, Georgia, MSouth invests primarily in the South with a consistent focus on management buyouts of business services, distribution and specialty manufacturing companies. With more than $700 million under management in two active funds, MSouth is a successor to Cravey, Green & Wahlen, Inc. which was founded in 1984.